 Re: Website review wanted
Hi Joel - I've had a look around your site and have a few comments:
Try the dark text on white background - there's a reason your competitors do it, because it works.
You've got some good testimonials, so make the most of them (although I personally wouldn't use the word 'references' just something like "here's what some of our satisfied clients have said about us...") and if you can make them stand out even more (italics or diffferent text/background, they'll be more obvious.
Finally, have you thought about trying to have a name/email capture device on your site, so that you build a list of potential clients? They're not expensive to set up and if you offer something free, people will be keen to leave their details (try something like "10 things you must know before hiring an electrican") Put together short free report, plugging your business of course, and then you have something to offer, in return for their details. Why should somebody hire you instead of your competitors? What makes you stand out? Answer it in your free report.
Cheers, Dave |