YELL Premium advertising

[spynage]

Hi

I've moved to a new area and I'm going to advertise with YELL for local business. I had quite diverse business where I was before and I didn't need to advertise.

YELL are giving me prices of 200 - 500 for the VIP listings (top 4) for my local areas. That means the catchment areas of major towns with borders set by the YELL people themselves. Nothing to do with postcodes, parishes, constituencies etc.

Has anyone gone down this route with YELL before and if so how effective was it?

They offer web building and SEO services as well which I will discuss with a rep on Thursday. Anyone had any luck with this?

Thanks.

:gettree:

 

[Spoon]

Do lots of people still use YELL rather than just searching for an electrician in Google?

 

[spynage]

I do. They appear one under check a trade when I search electrician my area. They have SEO services as well. I'm thinking of bunging them a grand. Would that money be better spent elsewhere?

cheers.

 

[telectrix]

better spent on your own website. get it built and go from there.

 

[Spoon]

Do you have a web site?
The reason why I said what I did in my previous post is that the cleaning woman has come to me today with her kids iphone 6, with a bust screen. She has been quoted £300 and odd at the O2 shop where she bought it. I did a search on Google for Iphone 6 screen repair Preston. Didn't even think of using YELL. Got what I wanted.

I'd also go with what Tell says.

 

[spynage]

I have a website. Built it myself as a front page for my services using iWeb. No SEO though. Should i get SEO only? I have a friend who can do this. I've had a few random calls from my free advert on yell in the past.

Does anyone else get calls via YELL?

 

[spynage]

Do you have a web site?
The reason why I said what I did in my previous post is that the cleaning woman has come to me today with her kids iphone 6, with a bust screen. She has been quoted £300 and odd at the O2 shop where she bought it. I did a search on Google for Iphone 6 screen repair Preston. Didn't even think of using YELL. Got what I wanted.

I'd also go with what Tell says.

ha. Did she think you could repair it being an electrician and all?

 

[Spoon]

ha. Did she think you could repair it being an electrician and all?

haha.. how did you know. "You can get them for £3 from ebay you know" Is what I got told. She thought you could just buy one take the screen off and plonk the new one on. 5 minutes of a job.....

 

[pcam1984]

I use the free listing on yell and get quite a bit through it. Any customers I have asked tend to alter the search to suit distance rather than the best match, this suits me as the areas I work I come out around third or fourth in the list, on the best match search I am further down because of the prioritised paid listings. As stated in other posts, Google seems to be the way forward, I'm not convinced that the money charged by yell worth it.

 

[telectrix]

yell and yellow pages want to charge me for my catchement area. i sit on the junction of 4 directory areas, so i'd need to advertise in all 4. my own telephone area location is manchester south witch is as much use a a fart in a thunderstorm.